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Cookie policy

Whereas the website, hereinafter referred to as the Website, uses cookies (both its own and from third parties) to provide visitors with a much better browsing experience and services tailored to their needs and interests, in accordance with Law 506/2004 on the processing of personal data and the protection of privacy in the electronic communications sector, MELONI BEAUTY SRL, as owner of the Website, hereby informs you of more details regarding the type and number of active cookies, the data collected through these files, the storage location of these data and the identity of the persons to whom they are transmitted.

This Cookie Policy applies to everyone who browses and uses the Website.

Table of contents

  1. What is a Cookie?
  2. What are they used for?
  3. What are they not used for?
  4. Who can access cookies on this Website?
  5. Cookies placed by third parties
  6. Flash cookies
  7. How can I disable the use of cookies?
  8. Cookie retention time
  9. Information collected
  10. Types of cookies used by this Website
  11. Tips for a safe and responsible browsing
  12. Other security issues related to cookies

1. What is a Cookie?

1.1. A cookie (also known as a "browser cookie" or "HTTP cookie" or just "cookie") is a small file that your browser downloads when you access the Website. This file contains an identifier (consisting of letters and numbers), which is placed in the user's browser by a web server when visiting the Website associated with that server.

1.2. A cookie consists of 2 parts: the name and the content or value of the cookie. The lifetime of a cookie is determined; technically, only the web-server that sent the cookie can access it again when a user returns to the website associated with that web-server.

1.3. Cookies contain information about your movements on the Website, and are similar to a bookmark indicating where you last left off when you visited our Website. Your computer recognises them, automatically accepts them and stores them in its memory, but they are not dangerous because they cannot access or read information stored on your computer. Cookies do not contain software programming, viruses or other spyware, nor can they access information on the user's hard drive. Remember that you have the right to extend or limit the usage parameters of these files in the browser you use to browse.

2. What are they used for?

Cookies are used for:

2.1. authentication: we identify new and previous users when they use the Website and make it easier for them to access the account created so that they do not have to enter their login details repeatedly;

2.2. connection status: to find out if you are connected to the Website and for how long;

2.3. to improve loading speed and browsing experience by customising certain settings. For example, cookies remember your preferences (language, currency, country, etc.) during browsing and on your next visits.

2.4. shopping cart analysis and correct functionality: we help you to complete your order as easily as possible and keep the contents of your shopping cart when you continue browsing the Website.

2.5. personalization: we improve the Website and adapt it to individual interests in order to provide better services and experiences to users, by monitoring visits, movement on the Website and functions used.

2.6. Relevant advertising: we monitor the advertisements you view so that we do not show you advertisements for products that are not of interest to you, and if we obtain your informed consent, we may use cookies, tags or other similar devices to receive information that allows us to display advertising to you on the Website or by any other means based on an analysis of your browsing habits.

2.7. analysis: we prepare anonymous statistics to help us understand how visitors to our Website interact with its pages, but without identifying the user personally, through the Google Analytics service. This saves information about the number of pages viewed, the number of visits, how the Website is used and the sources from which visitors come.

2.8. security: to protect the Website, our services and user accounts and to prevent fraudulent use of contact data.

2.9. measurement, optimisation and analytics features - such as confirming a certain level of traffic to a Website, what type of content is being viewed and how a user arrives at a Website (e.g. via search engines, directly, from other websites etc). Websites run these usage analytics to improve their sites for the benefit of users.

3. What are they not used for?

3.1 Meloni does not store sensitive personally identifiable information such as credit or debit card details and passwords in cookies and does not directly personally identify internet users.

4. Who can access cookies on this Website?

4.1. The information we store in cookies on the Website pages is used exclusively by Meloni, except for 'third party cookies'.

5. Cookies placed by third parties

5.1. Certain content sections on the website may be provided through third parties, namely not by Meloni, in which case these cookies are referred to as third party cookies. They are used and managed by external entities destined to provide us the services requested in order s to improve the experience and services we offer to users browsing the Website. They are mainly used for services such as obtaining access statistics and to guarantee payment transactions carried out.

5.2. Third party cookie providers must also comply with the data protection rules and the Privacy Policy available on this website. These cookies may come from the following third parties: Facebook and Google Analytics.

5.2.1. Facebook Pixel - we use this module to provide users advertisements on the Facebook platform, to make ads, discount campaigns or remarketing campaigns. The data is processed by Facebook, a company that complies with the GDPR.

5.2.2 Google Adwords Remarketing - this tool is a form of online advertising that allows us to display personalized ads with offers and discounts to users who have already visited the Website. Past visitors of the Website will see ads while browsing the web, watching YouTube videos or reading news sites, etc.

5.2.3 Google Analytics - this application allows us to measure sales and conversions on the Website and at the same time provides us information on how our visitors use the Website or how they arrived on the Website. Google Analytics does not provide us any information about the personal data of visitors to the Website. For the purpose of these statistics, Google collects the IP address of visitors, but this information cannot be accessed by anyone other than Google. Even so, Meloni has chosen to anonymise IP addresses so that they can no longer be stored by Google either. Please note that Google complies with the GDPR.

Google's own privacy policy is available at:

Facebook's own privacy policy is available at:

6. Flash cookies

6.1. If the user has Adobe Flash installed on the computer, small files may be stored in the memory of that computer by websites containing Flash elements (such as videos). These files are known as "local shared objects" or "flash cookies" and can be used for the same purposes as regular cookies.

6.2. When regular cookies are deleted via a browser's functions, flash cookies are not affected. Thus, a Website that uses flash cookies may recognize a user on a new visit if the data specific to the deleted cookies has also been retained in a flash cookie.

6.3. As flash cookies are not stored on the user's computer in the same way as regular cookies, they are more difficult to identify and delete. Banks and financial websites use such cookies for this very reason. Because they are difficult to identify, these cookies are stored on users' computers to enable user authentication and prevent fraud, as potential criminals may have the username and password for authentication but not access to the user's computer. Thus, cookies act as a second level of authentication in addition to the username and password.

7. How can I disable the use of cookies?

7.1 If you prefer to avoid the use of cookies on the Website, an action which you can perform at any time, you must first disable their use in your personal browser and then delete the cookies associated with our Website.

7.2. Disabling and refusing to receive cookies may make this website difficult to visit and may limit your ability to use it.

7.3. Users can configure their browser to reject cookies or to accept cookies from a specific website.

7.4. All modern browsers offer the possibility to change cookie settings. These settings can be accessed, as a rule, in the "options" or "preferences" menu of your browser.

7.5. However, refusing or disabling cookies does not mean that you will no longer receive online advertising – but only that it will not be customized to your preferences and interests as evidenced by your browsing behaviour.

8. Cookie retention time

Depending on their lifetime, cookies can be classified into:

8.1. persistent, long-lasting ones remain stored on your device for a long time or until you delete them manually (their persistence on your device depends on their setting and your browser settings). They will remain valid until the date set as their own lifetime, unless the file is deleted by the user before it expires.

8.2. session, short-lasting ones, which are deleted as soon as you leave the Website, which therefore expire at the end of the user session, when the web browser is closed or when the user exits the respective web page.

9. Information collected

9.1. user preferences (language used, size used when reading);

9.2. geographical location;

9.3. currency used for transactions;

9.4. field of interest;

9.5. previous purchases;

9.6. keeping products in the shopping cart;

9.7. navigation activity (duration and frequency of visits, area of interest);

9.8. keeping a user logged into the webmail account;

9.9. Online Banking security.

10. Types of cookies used by this Website

We present you the cookies, tags and other similar devices used by Meloni and information on the duration, purpose and management of each:

10.1. Performance cookies: This type of cookie stores the preferences of the user of this website, so that it is no longer necessary to set the preferences again when visiting the website again. Examples: volume settings for the video player and the video streaming speed the browser supports.

10.2. User analysis cookies: Each time a user visits this Website, the analytics software provided by a third party generates a user analytics cookie. Analytics cookies allow us to count visits and traffic sources so that we can measure and improve the performance of our Website. They help us to know which pages are the most and least popular and to see how visitors move through the Website. All information collected by this type of cookie is aggregated and therefore anonymous. Your browser tells us if you have this cookie, and if not, we will generate one. This cookie cannot be used to identify individuals, they are only used for statistical purposes.
If you do not allow this type of cookies we will not know when you visited the Website and we will not be able to monitor its performance.

10.3. Geotargeting cookies: these cookies are used by software that determines the country of origin of the website user. The same advertisements will be received regardless of the language selected. They are completely anonymous and are only used for content targeting;

10.4. Advertising cookies: Such cookies are used for online advertising targeting and allow to find out whether a user has viewed an online advertisement, the type of advertisement and the time elapsed since the advertisement was viewed. They may be activated on the Website by our advertising partners and may be used by these partner companies to build a profile of your interests and deliver relevant advertisements to you on other websites you visit. Through these cookies, our partners do not directly store personal information, but rely solely on identifying your browser and the device from which you access the internet. They are anonymous, storing information about the content viewed, not about the users. If you do not want to allow this type of cookies, the advertising messages you will be exposed to will no longer be customized.

10.5 Other third party cookies: On some pages, third parties may set their own anonymous cookies in order to track the success of an application or to customize an application. Due to the way of use, this Website cannot access these cookies, just as third parties cannot access cookies held by this Website. For example, when the user shares an article using the social media button on a website, that social network will record the user's activity, not the website on which the button is located.

10.6 Strictly necessary cookies: these cookies are necessary for the Website to function and cannot be turned off in our systems. They are usually only set in response to actions you take on the Website, such as setting privacy preferences, logging in or filling in forms. You can set your browser to block or alert you to these cookies, but some parts of the Website will become non-functional. This type of cookie does not store personally identifiable information.

10.7. Cookies for registration
When you register on this Website, cookies to remember this are generated. The servers use these cookies to show us the account you registered with. The use of these cookies also allows us to associate any comments posted on the website with the username of the account used. If the "keep me logged in" option has not been selected, these cookies will be automatically deleted when the browsing session ends.

11. Tips for a safe and responsible browsing

11.1. Cookies are almost unavoidable due to their flexibility and the fact that the majority of the most visited websites use them. User access to the most popular and widely used sites such as Youtube, Gmail, Yahoo and others will not be allowed after disabling cookies. The following tips can help you browse worry-free with the help of cookies:

11.2. You can customize your browser settings regarding cookies in order to reflect a comfortable level of cookie use security for you.

11.3. If you don't mind cookies and you are the only person using your computer, you can set long expiry times for storing browsing history and personal access data. If you share access to your computer, you may consider setting your browser to delete individual browsing data each time you close the browser. This is a variant of accessing sites that place cookies and deleting any visit data when you close your browsing session;

11.4. Install and constantly update your anti-spyware applications. Many spyware detection and prevention applications include detection of attacks on websites. This prevents your browser from accessing websites that could exploit browser vulnerabilities or download dangerous software. Make sure your browser is always up to date. Many cookie-based attacks exploit weaknesses in older versions of browsers. With a clear understanding of how they work and the benefits they bring, you can take the necessary security measures so that you can browse the internet with confidence.

12. Other security issues related to cookies:

12.1. As the protection of identity is very valuable and is the right of every Internet user, it is advisable to be aware of the potential problems that cookies can create. Because cookies constantly transmit information back and forth between the browser and the website, if an attacker or unauthorised person interferes in the data transmission path, the information contained in the cookie can be intercepted.
Although very rare, this can happen if the browser connects to the server using an unencrypted network (e.g. an unsecured Wi-Fi network).

12.2. Other cookie-based attacks involve wrong cookie settings on servers. If a website does not require the browser to use only encrypted channels, attackers can use this vulnerability to trick browsers into sending information through unsecured channels. Attackers then use the information to gain unauthorised access to certain websites. It is very important to be careful in choosing the most appropriate method of protecting personal information.

If you have any further questions about how cookies are used through this website, please contact

This policy may be updated by Meloni to comply with any legislative changes and whenever it deems necessary. The Cookie Policy will be published on the Website in its latest form.

We advise you to periodically check the Cookie Policy section to be informed of these possible changes. If you have any questions about this policy or how we use your data, please feel free to contact us in writing at the following contact details:

Name of the Company (Controller): MELONI BEAUTY SRL

Adress: Prelungirea Ghencea, 65, Bragadiru, Ilfov


Upon receipt of the request, our company will respond within 30 days. If there are reasonable suspicions about the person who sent the request, we may take steps to clarify and confirm that the request was sent by the person concerned.